Popstar Christina Aguilera takes up fashion designing

A new clothing Textile line is going to be initiated by a renowned popstar, Christina Aguilera, through which she is also seeking entry into the world of fashion.

The 30-year-old singer has collaborated with C&A department store from Brazil to start her own clothing Accessory  line.

The ‘Genie in a bottle’ has collection of her perfumes. Her mother has been the most important source of inspiration behind the collection of her perfumes. 

 

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Careers in Fashion Designing

Careers in Fashion Designing

Gone are the days when people bought clothes just to cover their bodies. Nowadays, people wear clothes to flaunt their attitude and personality. Be it with guys or gals, every person is more concerned about the latest trends and brand of their attire, rather than the price tag. But have you ever wondered how much effort goes into creating one single piece of garment? Everyone believes that clothes are created by fashion designers, but the reality is that every garment is the result of efforts put in by lots of other people. This knowledge opens the door to the different career opportunities that one can opt for in the world of fashion.

Careers in fashion designing cover three aspects: the creative field, the technical field and the business field. It is in the combined effort of all the three departments that the success of a fashion company lies. It is important for people who want to be part of the fashion industry to have formal training. Most courses of fashion designing train the students in all the aspects, by which they can choose which area they want to pursue as their career. Every fashion house needs people who are specialists in certain areas to achieve success. Let us look at some of the careers in the field of fashion designing that a person can choose from based on his / her interest and aptitude.

fashion designing

Fashion designers need to be artistic and creative, while working with fabric. They should be able to express their ideas in sketches. They may not be brilliant artists but must be able to combine colour, shade and tone in a very original and practical fashion.

Being fashion-conscious and highly aware of the constantly changing fashions is a basic requirement.

Advance course in Textile and Fashion Designining is a combination of our Online Fashion Designing and Online Textile Designing courses. The course covers both fashion as well as textile designing on computer using world class softwares such as Adobe Photoshop, CorelDraw and Adobe Illustrator.

Britney Spears forays into fashion designing

Iconix Brand Group, Inc. announced that international icon, Britney Spears, has designed her first ever collection of apparel and accessories for its Candie's brand. The limited edition collection, "Britney for Candie's," will be exclusively available at Kohl's Department Stores and kohls.com/candies starting in July to kick off the back-to-school season.

The "Britney for Candie's" limited edition collection will be supported with a national marketing campaign including a television commercial, print ad, outdoor, online as well as being integrated into Kohl's back-to-school marketing initiatives.

Britney Spears said, "I was so excited when Candie's asked me to design my very own clothing collection. Designing was a really fun, new way for me to express my creativity and I really wanted to create something by me for my fans. I hope you guys love it."

This marks the pop star's first foray into fashion designing. Spears is best known for her chart-topping multi-platinum albums and is now moving into the fashion realm. "Britney for Candie's" is a mixture of day and evening looks, from the best jean to the must have LBD (Little Black Dress). The collection was inspired by Spears' favorite music and movies and personally designed by the star.

The marketing campaign shows Spears wearing her limited edition collection along with her personal handwritten notes such as, "You'll love these jeans!" and "Love this skirt for dancing...fun & flirty." The campaign features the tagline, "Designed by me for you!"

Dari Marder, chief marketing officer, Iconix Brand Group, stated, "This was a great opportunity to offer Britney fans a 'piece of her', through this limited edition collection that has been designed by Britney for them. It was a natural extension of Britney's long-standing partnership with Candie's and we were excited to offer her this new creative outlet, as she has always been extremely involved in the fashion process on set. Our Candie's customer will be thrilled to own exclusive clothing and accessories created by Britney."

Spears hosted a fashion presentation in Los Angeles for friends and family to launch her exclusive collection. She hand-selected her biggest fans to be a part of the show and model her favorite looks from the line.

The print campaign was created by the Iconix in-house marketing team and shot by fashion photographer Cliff Watts, and the television commercial was produced by famed music video director, Chris Applebaum. The campaign was shot in Hollywood, CA.

Julie Gardner, Kohl's executive vice president and chief marketing officer, stated, "We are incredibly excited to launch the highly-anticipated Britney for Candie's collection exclusively at Kohl's stores nationwide and Kohls.com for the back-to-school season. The partnership between Iconix and Britney for the Candie's Only at Kohl's campaign continues to evolve in fun and innovative ways, and we are confident this new limited-edition collection will resonate with our young customers."

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